Ultimate Guide to Dominate Google SERPs
Everyone wants to be on the first page of Google’s search results. There’s a reason behind that, too. Being at the top of the Google SERP guarantees you’ll get a lot of clicks. More than that, it gives you an instant credibility boost in the eyes of the majority of people.
After all, if Google considers your material to be the best, it must be exceptional…right?
Leaving aside the debatability of that question, ranking #1 on Google’s search engine results page (SERP) for your chosen keywords is a huge deal for businesses. Over two-thirds of our website traffic came from two posts early on in our blog’s history—the only two pieces to routinely rank #1 at the time. So, how can you rank high on Google’s search engine results page (SERP)? Is this something that only big websites like Forbes and Buzzfeed do? Or will you have to fight your way to the top?
These enhancements help Google better understand how users search for topics, what kind of information they’re looking for to suit their query’s demands, and how different types of content on a site might best meet those needs. The ultimate goal is to provide the greatest material for the user to improve their search experience. The ultimate goal is to provide the greatest material for the user to improve their search experience.
With this in mind, focusing on establishing a subject structure that satisfies the demands of a user at various stages of the buyer’s journey, rather than just what keywords are utilized on a page, has never been more crucial.
In a nutshell, the answer is “yes.” You can go to the top of the Google SERP, and we’ll go through five techniques to assist you to accomplish so in this post.
Increase the authority of your domain
Domain authority is a statistic that Google used to rate a website’s reputation a few years ago. Google stopped publishing this number and its page-specific counterpart, page authority, a while ago, but it’s still certainly part of their algorithm in some form or another.
Moz devised its own domain authority algorithm to fill the void left by Google’s official number. This method attempts to reverse engineer the Google algorithm in order to evaluate how trustworthy a specific website is in Google’s eyes.
Moz’s domain authority algorithm, like Google’s, rates websites from 1 to 100 depending on a variety of characteristics such as backlinks, root domains, and the site’s history.
Increase your Google ranking
As you might expect, increasing your domain authority requires a lot of time and effort. Google, and by extension Moz, want to see consistent, relevant content that fits the needs of searchers. Most of the biggest magazines have been around for years and have hundreds, if not thousands, of pages, articles, and visitors on their websites. The good news is that increasing your domain authority is easier the lower your domain authority is. It’s similar to rising up in a video game—the first few levels are the easiest, and it gets increasingly difficult as you progress. Almost any website with at least some high-quality content can achieve a domain authority of 10 or above. Getting over that point, on the other hand, can be difficult.
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However, because your domain authority influences how Google perceives your content, it’s useful to keep track of where you are and where you want to be if you want to reach the top of the Google SERP for a term. Domain authority of 20-30 is generally considered appropriate for a local business. Most local search results will show you at the top of the list if you do this. National or multinational businesses, on the other hand, frequently need to set larger goals. Domain authority of 40-60 will put you on the right track here, though greater is always ideal.
Obtain Additional Backlinks
Backlinks are an important element of how Google judges the worth of your content, as previously stated. The concept is simple: if a website or webpage contains useful information, other websites will naturally want to link to it. The main issue is that most people don’t look very hard for the good stuff. They frequently skim through the first few search results on a page, find a credible source, and link to it.
As a result, high-ranking material attracts more backlinks. Content that does not rank well tends to fade into obscurity over time. Content marketing is one of the most effective techniques to get backlinks to your website. The more high-value material you provide, the more likely it will be discovered and linked.
Everything should be optimized for the right keywords.
Your keyword approach is crucial to achieving high rankings on Google’s search engine results page (SERP). If you’re ranking for the wrong keywords, it doesn’t matter how good you rank. If you want to appear in the SERPs right away but only have a domain authority of 16, you’ll want to find the lowest-competition keywords you can. Take a look at the low-competition keywords and see which ones have the best search potential out of the bunch, and start there.
Improve Your Website’s Performance
If you want to boost your chances of ranking well on Google’s search engine results page, you should clean up the back end of your website. The first place to start is with the speed of your website. We all anticipate instant gratification these days. If you want to increase your SEO, SEM, or general user experience, boosting your website speed is a good place to start. Here’s where you can check your loading speeds.
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Wrapping it up
Any website should want to be ranked #1 on Google’s search engine results page (SERP). In truth, Google Ads exists to provide businesses with a pay-to-win strategy for ranking higher in the SERPs.
So, if you don’t want to wait for your SEO plan to pay off, or if you’ve done everything and still can’t get to the top of the Google SERP for your target keywords, let us know here or in the comments. We’d be delighted to assist you in developing a marketing strategy that will help you achieve your goals. Ranking #1 isn’t an exact science, but there are strategies to significantly increase your position and obtain the results you want.